Bucs or Chiefs? DoorDash or Grubhub? Pfizer or Moderna? Not all of the pressing questions of our time were answered during the “TVOT Special Edition: OTT” panels last week, but…
Whether it’s having all the right moves in a hockey game, cycling when the wind always seems to be at your back, or captivating a roomful of guests, it’s easy…
In the digital era, connecting with sports fans has become much more complex than pennants and peanuts. Fandom comes in all shapes and sizes and the types of engagement from…
Our Amsterdam virtual social was an example of what we do best at Quickplay. We stretch the bounds of experimentation, innovation and creativity to create connections that matter.
To leverage true personalization, OTT provider must be willing to look beyond generic recommendations by genres or actors. Going deeply into the psychometrics and other engagement drivers is where the real payoffs lie. But even the deepest insights have no value unless you are able to bring them to life in your tech platform.